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Las Vegas Trade Show
Angie's List has a large presence at many trade shows around the country. The typical audience of these shows are business owners looking to work with Angie's List to connect with their customers. Since there are usually hundreds of booths at these events, it was important to design an eye catching booth to draw people in. Working with vendors to create the overall look of the booth, I designed large banners with simple messaging to gain the attention of people passing by. This was a very successful event with a significant increase in business profiles created.
Bus Wrap Design
This bus transports Angie's List employees between the main campus and the Landmark building in downtown Indianapolis.
Indiana State Fair
Angie's List hosts the State Fair Gardens every Summer at the Indiana State Fair. This serves as a marketing event for Angie's List to promote the company with tips from service providers, family games to play, and booths to learn more about their services. The main goal of this event is to ultimately drive membership sign-ups.
Home Show Booth
This marketing campaign involved working directly with vendors to develop a look for various home shows. The audience for these shows are primarily home owners looking for services providers to help remodel or fix their homes. My goal was to make the booth look both comfortable and inviting by placing plants around the space and designing a large backdrop with a photo of a charming home.
Green Thunder
This was a corporate event for about 2,000 Angie's List employees. The goal was to excite employees with the launch of the new branding tagline and marketing campaign. I worked closely with printers, installers, and upper-level management to design and transform the event center.
Angie's List Magazine
Approximately 3 million Angie’s List members across the nation receive a printed and digital magazine each month with their membership. This magazine contains helpful information for homeowners such as tips and tricks, reviews of best and worst companies in their area, buyer beware warnings, and maintenance articles. I designed ads for the magazine to market the deals that can be found on the website. Depending on the month, my designs for the ads correspond with holiday or deals that members are typically looking for during that time.
